Digital technologies are setting down the new grooves of how people live, how we do business, how we do everything--and they're doing it according to the expectations of foolish utopian scenarios. We want free online experiences so badly that we are happy to not be paid for information that comes from us now or ever. That sensibility also implies that the more dominant information becomes in our economy, the less most of us will be worth.
Jaron LanierAdvertisers are not thinking radically enough - they look for technology to lead instead of trying the neuroscience approach and thinking about what parts of the brain haven't been activated before. These new experiences bring new capabilities to the brain.
Jaron LanierThe nerd flavor of masculinity has overwhelmed the macho kind in real-life power dynamics, and therefore in popular culture.
Jaron LanierGoogle's thing is not advertising because it's not a romanticizing operation. It doesn't involve expression. It's a link. What they're doing is selling access.
Jaron Lanier