I know that telling the story, there are certain events I want to skip, and certain events I want to hit. The time passing allows for - if you're really following people's lives, and this isn't a cartoon - someone gets pregnant, a child will be born, etc. You really don't want to be locked into "Every episode is a month later." The show is very intense to make. There's always going to be some downtime between seasons, and to me, it really helps to come back to the next season in the reality of that world, and have almost as much time passed in their lives as has passed in yours.
Matthew WeinerThe chance to tell personal, language-specific, culturally specific stories is really flourishing on TV and I think it's just the nature of movies and international demands that you need to get a much bigger audience. TV is more like independent film was. The forms of adult drama and certain kinds of sophisticated comedy, there's no room for them in the tentpole movie universe.
Matthew WeinerIt's impossible for me, without getting a big wide shot of Manhattan, to convince people that it's another day. But if we go to a commercial and we come up and people are in different clothes, you know it's another day.
Matthew WeinerYou don't drink and smoke that much, and womanize that much, unless you really want to be punished, I think.
Matthew WeinerBut you know what, honestly? I'm not that interested in advertising. I think it's a great way... It's such a huge part of our culture. It's like saying, "Are you interested in hair?" It's such a part of our life, and it's such a reflection of how we feel about ourselves, and what we're interested in, and what we want to be.
Matthew Weiner