The science of psychology has been far more successful on the negative than on the positive side... It has revealed to us much about man's shortcomings, his illnesses, his sins, but little about his potentialities, his virtues, his achievable aspirations or his psychological health... We must find out what psychology might be if it could free itself from the stultifying effects of limited, pessimistic and stingy preoccupations with human nature.

Man is a perpetually wanting animal.

What a man can be, he must be. This need we call self-actualizat ion.

The loss of illusions and the discovery of identity, though painful at first, can be ultimately exhilarating and strengthening.

One's only rival is one's own potentialities. One's only failure is failing to live up to one's own possibilities. In this sense, every man can be a king, and must therefore be treated like a king.

When we free ourselves from the constraints of ordinary goals and uninformed scoffers we will find ourselves roaring off the face of the earth.

Become aware of internal, subjective, subverbal experiences, so that these experiences can be brought into the world of abstraction, of conversation, of naming, etc. with the consequence that it immediately becomes possible for a certain amount of control to be exerted over these hitherto unconscious and uncontrollable processes.