When handsome men or beautiful women take up the work of the intellect, it impresses us because we know they could have chosen other paths to being impressive; that they chose the path of the mind suggests that there is on it something more worthwhile than a circuitous route to the good things that the good-looking get just by showing up.
Adam GopnikMerely that you start off with ideas buzzing around in your head, and then you try to give them the simpler, more graceful shape, of a feeling that a reader might share. You learn to sing with, not argue at, your possible readers.
Adam GopnikWriting well isn't just a question of winsome expression, but of having found something big and true to say and having found the right words to say it in, of having seen something large and having found the right words to say it small, small enough to enter an individual mind so that the strong ideas of what the words are saying sound like sweet reason.
Adam Gopnik