Be not afraid of being called un-fashionable.

The work of art is brought into the world without there being a need for it. The house satisfies a requirement. The work of art is responsible to none; the house is responsible to everyone. The work of art wants to draw people out of their state of comfort.

The work of art shows people new directions and thinks of the future. The house thinks of the present.

Lack of ornamentation is a sign of spiritual strength.

The Potemkin city of which I wish to speak here is none other than our dear Vienna herself.

Be truthful. Nature only sides with truth.

The house has to serve comfort. The work of art is revolutionary; the house is conservative.