I am sure in some years from now you will see new posters with just white space and four lines in Garamond.
Adrian FrutigerTypography must be as beautiful as a forest, not like the concrete jungle of the tenements It gives distance between the trees, the room to breathe and allow for life.
Adrian FrutigerFrom all these experiences the most important thing I have learned is that legibility and beauty stand close together and that type design, in its restraint, should be only felt but not perceived by the reader.
Adrian Frutiger