I think in the old music, everything was so competitive. It was all about - very selfish in a lot of ways.
Adrian GrenierAs great as technology is, it still has it's limitations, because it's only a frame of the truth
Adrian GrenierMaybe the idea of being a rockstar or being the one who's recording or playing, sort of doesn't really matter as much anymore, when you're surrounded by great musicians who bring their spirit, their own talent.
Adrian GrenierThe future of cinema and communications is all about collaboration and the decentralized control of storytelling. We're all part of the story; we can all contribute and participate.
Adrian GrenierI think in the old music, everything was so competitive. It was all about - very selfish in a lot of ways. The label sort of capitalized on that desperation and that competition. In the new music landscape, with is the democratization of the internet and music in general, I think it can be a lot more collaborative. People, instead of competing, they can actually support each other, in music.
Adrian Grenier