One of my biggest personal holdings is Rotana. That company has a very dominant force in the Middle East. It has around 45% of all the movie industry and around 75% of all the music.

I'm telling you, you can't compare Saudi Arabia to other countries.

So, if you look at what's common among some of the companies I have, including the Four Seasons, NewsCorp, George V, the Plaza, these are all irreplaceable brands in their own fields.

If I'm going to do something, I do it spectacularly or I don't do it at all.

Most governments are pragmatic, most people are logical. There are pockets of extremism in Israel, in the U.S. and in the Muslim world. But we have to fight them with reason, with logic and with compassion.

Well, clearly Apple is a role model of the American innovation whereby it produced all these products - iPod, iPhone, iPad - that are really now dominating all the technology arena in the world.

In Riyadh, there's going to be a huge project that will house at least 12,000 units with inhabitants of approximately 150,000 people. It's like a city within a city.