To be a fashion critic is easy because you just say, 'I love it, I hate it,' but life is more than love and hate.

I wanted to see people from different age groups, body shapes and personalities wearing Lanvin That is what Lanvin is all about and represents - we dont only do clothes for 20-year-old girls. I love to see mature women wearing Lanvin as well. I love wrinkles, I love grey hair.

I have a problem to do a collection that is a secondary line. I mean, you don’t want to be the stepsister. You want to be Cinderella. Show me one girl who wants to be the stepsister.

If you take something out of the freezer, it's cold, but what happens when it melts? It's a cool party, a cool person, a cool collection. What does that mean? I'm more interested in things that are uncool, things that have a certain individuality, a certain soul, a certain longevity, emotion, fragility.

I am always trying to put myself inside: Every dress I do, I think, 'If I were a woman, would I wear it?'

H&M approached us to collaborate, and see if we could translate the dream we created at Lanvin to a wider audience, not just a dress for less. I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.

When I'm traveling the world, I don't ever look anymore at the geography - just enough to catch galleries and paintings.