They didn't need to be specifically South American or Latin American. Instead we discovered we were talking about human beings in general. We realized that these are not issues only pertinent to Latin America: poverty, misery, consumerism, etc.
Alex Abreu"Airgela" is "Alegria" backwards and "Alegria" means "Joy" or "Happiness." This is a fundamental word in this film. It's very important. Symbolically "Alegria" is crucial word in the creation of this project. Although it wasn't present from the beginning, as we were working on the music it became symbolic.
Alex AbreuA little bit more than 50% of what you see on screen is handcrafted and the other 50% was about emulating these textures on the computer. However, for us, when we were making it, we had to believe it was all handcrafted.
Alex AbreuOn another level this film talks about that. We had tremendous freedom while making this film. We never thought about marketing. It wasn't a film made to sell merchandise or products or to reach millions of people around the world. It was a film made to say what I really felt.
Alex AbreuWe thought that using rap would draw a parallel with the protest music from the 60s and 70s that we found through the research for animadoc. When we thought about rap, Emicida immediately came to mind and we decided to call him to create this song bring the audience back to earth and put their feet on the ground. Emicida's song is the only one that has lyrics in actual understandable Portuguese.
Alex Abreu