Creativity is more than mere imagination. It is imagination inseparably coupled with both intent and effort.

Whatever creative success I gained was due to my belief that creative power can be stepped up by effort, and that there are ways in which we can guide our creative thinking.

Creativity is so delicate a flower that praise tends to make it bloom, while discouragement often nips it in the bud. Any of us will put out more and better ideas if our efforts are appreciated.

Imagination is vital to precautionary judgement.

It is easier to tone down a wild idea than to think up a new one.

Each of us has an Aladdin's Lamp which psychologists call creative imagination.

Most ideas are step-by-step children of other ideas.