It's the most dangerous world for bands nowadays because everybody's branding and trying to steal your vibe as soon as you do anything that anyone cares about. It's very weird.
Alex ScallyWhen I'm on a stage, I don't feel like this dude who's sitting here drinking Amstel Lights. I'm trying to temporarily become something else that can deliver a feeling.
Alex ScallyI don't think it's inherently wrong when bands do certain things - sometimes I'm really excited when I see a band has taken a big ad or sync.
Alex ScallyI feel really comfortable playing to people who've never heard Beach House before. We've always had fun opening because you get to try to impress people.
Alex Scally