Food should be cheap, and labor should be cheap, and everything should be the same no matter where you go; whether it's a McDonald's in Germany or one in California, it should be the same. And this message is destroying cultures around the world. Needless to say, agriculture goes with it.

When you're really considering all the qualities of food, purity is right there at the top of the list. I'm unwilling to eat food that has been adulterated.

Let things taste the way they are.

We're, as Carlos Petrini says, we're on a train and it's going off the edge of the cliff. We have to stop the track and get off. Now we're in a jungle. We don't know how we're going to get out but we'll find a way. I've always believed in people power. I saw it happen when we organized around the AIDS crisis... We made an AIDS quilt that covered the entire mall. Everybody had a part in it and we can do this.

When 85% of the kids in America don't have one meal with their family, just imagine what that means. Just imagine, life is like a run-on sentence, you never pause. You're always grabbing something. You're eating in front of the television. You're out grazing with your friends, and you're learning and digesting the values of the fast-food culture. And that's what I really believe is destroying this world. We've been indoctrinated from early childhood that more is better.

It's about children cooking themselves, growing themselves. When kids grow it and cook it they eat it.

The problem with living in a fast-food nation is that we expect food to be cheap.