To succeed in business, you must build a brand and never destroy it. One competitive advantage I had when I ventured into manufacturing was my brand โDangote,โ which I diligently built in the course of my trading commodities.
Aliko DangoteI enjoy myself a lot but I derive more joy in working. I believe in hard work and one of my business success secrets is hard work. It's hard to see a youth that will go to bed by 2am and wake up by 5am. I don't rest until I achieve something.
Aliko Dangote