Make your initial contact short and sweet. Five sentences or less, or under 150 words. If someone instant messages you while you're online, go ahead and IM them back if you want. Otherwise, wait twenty-two to twenty-three hours between email contacts for the first few messages. Don't send messages while most people are sleeping, even if you're wide-awake. Shoot for business hours or just after dinnertime.

A lot of people try to use sarcasm to flirt, and it tends not to read well. Most people who are successful at flirting do so via instant message instead of email. The best way to flirt is to care deeply about whatever your date is saying and to focus all of your attention on him or her. Ask thoughtful questions. Take a keen interest in the conversation. Be enthusiastic.

Photos should focus on your waist up, unless you have amazing legs. Then it's okay to include one or two full-body shots in your gallery. The majority of your photos should be closer up, highlighting your face. Don't stage a smile. Instead, try to laugh just before the shot is taken. Flirty smiles that don't look cheesy also work. Make eye contact with the camera. Aim to take most of your photos outdoors.

If you want true love and a long-lasting marriage, you need to start by figuring out what makes you happy.

The goal of online dating is to get offline as quickly as possible.

Popular women use positive, optimistic language in their online profiles, not buzzwords like "future thinker". Here are the ten most often used words I found: easy-going, love, laugh, laid-back, optimistic, outgoing, fun, down-to-earth, pleasure, adventure.

Peak hours for sending a first email through the online dating system tended to be during work (eleven A.M. to four P.M.) and then just after dinner (seven P.M. to nine P.M.). I did have a few women send me a first message after eleven P.M. Those who did had an 82 percent chance of coming from a profile that had too many words.