I look for strong people. I don't like people who'll say yes to everything I might bring up. I want people who can argue and disagree and have a point of view that's reflected in the magazine. My dad believed in the cult of personality. He brought great writers and columnists to The Standard.

I think possibly what people working for one hate the most is indecision. Even if I'm completely unsure, I'll pretend I know exactly what I'm talking about and make a decision. The most important thing I can do is try and make myself very clearly understood.

Create your own individual style. I'm not interested in the girl who walks into my office in a HEAD-to-TOE LABEL look that's straight off the runway. I'm interested in a Girl who puts herself together in an ORIGINAL INDEPENDENT Way

Gisele Bundchen is a bit of a jock. 1 of my fave shoots is her playing football

Just be true to yourself, and listen as much as one is able to to other people whose opinions you respect and look up to but in the end it has to come from you. You can’t really worry too much by looking to the left and the right about what the competition is doing or what other people in your field are doing. It has to be a true vision.

People respond well to those that are sure of what they want.

You either know fashion or you don't.