I remember when cable happened and everyone said broadcast was dead, and then satellite happened and everyone said cable was dead, and then DVDs happened and everyone said everything was over. Nothing was over. I'm very optimistic about the future.
Anne SweeneySurround yourself with the best people and then get out of their way. Give them a chance to exceed your expectations and they usually will.
Anne SweeneyThe more opportunities people have to experience television on different platforms, the more television they consume overall. So there actually has been a benefit, but the ratings have gone down. But we've seen kind of the horizontal benefit of this. And it remains a great, great promotion engine.
Anne Sweeney