For decades, I thought that scientific truth, solid economic case studies, and common sense were enough to bring about change on the environmental front. After all, the data is so compelling! I thought that if people just understood the severity of today's environmental threats and knew about available solutions, those solutions would happen. Not so.
Annie LeonardPut simply, if we do not redirect our extraction and production systems and change the way we distribute, consume, and dispose of our stuff - what I sometimes call the take-make-waste model - the economy as it is will kill the planet.
Annie LeonardThe power that comes from knowing the facts of history is dwarfed by the power that comes from being able to shape the stories about how that history is written and told.
Annie LeonardSolid information is necessary, but insufficient. We also need to present that information in ways that are inspiring and accessible. That's where stories come in.
Annie LeonardEverywhere I go, I meet people ready for change. People who are fed up with the exhaustion that comes from devoting one's life to the work-watch-spend treadmill. People who know in their hearts that it's wrong to treat the planet and whole groups of people as disposable. People who are challenging the bogus stories we've been fed for years and are writing their own about hope and love and working together to build a better future for everyone.
Annie Leonard