In making a speech one must study three points: first, the means of producing persuasion; second, the language; third the proper arrangement of the various parts of the speech.
AristotleTemperance and bravery, then, are ruined by excess and deficiency, but preserved by the mean.
AristotleThere is an ideal of excellence for any particular craft or occupation; similarly there must be an excellent that we can achieve as human beings. That is, we can live our lives as a whole in such a way that they can be judged not just as excellent in this respect or in that occupation, but as excellent, period. Only when we develop our truly human capacities sufficiently to achieve this human excellent will we have lives blessed with happiness.
AristotleTo die, and thus avoid poverty or love, or anything painful, is not the part of a brave man, but rather of a coward; for it is cowardice to avoid trouble, and the suicide does not undergo death because it is honorable, but in order to avoid evil.
AristotleWe must not listen to those who advise us 'being men to think human thoughts, and being mortal to think mortal thoughts' but must put on immortality as much as possible and strain every nerve to live according to that best part of us, which, being small in bulk, yet much more in its power and honour surpasses all else.
Aristotle