True happiness comes from gaining insight and growing into your best possible self. Otherwise all you're having is immediate gratification pleasure, which is fleeting and doesn't grow you as a person.
AristotleNow if there is any gift of the gods to men, it is reasonable that happiness should be god-given, and most surely god-given of all human things inasmuch as it is the best. But this question would perhaps be more appropriate to another inquiry; happiness seems, however, even if it is not god-sent but comes as a result of virtue and some process of learning and training, to be among the most god-like things; for that which is the prize and end of virtue seems to be the best thing in the world, and something god-like and blessed.
Aristotle