Though it is very easy to do valuations, eyeballs and brand prominence surveys, you should never allow any of them to influence the balance sheet.

Our country has the oldest tradition of storytelling, and this was much before writing stories even became a norm.

Vish, the creator; and Shiv, the destroyer, are simply two faces of the very same coin.

What I would not like is to be ignored. I write from the heart. I don't write for me. I write for my readers.

A book and a movie are different animals. You need a cinematic perspective to be involved in the motion pictures. And this is something I lack.

In the Sanghi family, there is no one who has undertaken intellectual pursuits.

Writing was my route to creative expression, and I needed to write about the things that interested me.