Though it is very easy to do valuations, eyeballs and brand prominence surveys, you should never allow any of them to influence the balance sheet.

Oral storytelling goes back so long ago, and those stories that were told orally were always layered and changed with time.

I want to be remembered as a storyteller more than someone who had something meaningful to say.

I want to make sure that my writing grips the reader from the word 'go.'

A myth is a lie that conceals or reveals a truth. But if it reveals even a strand of history or truth, that's what gets my adrenaline going.

We don't need to dumb down our stuff. And it's important to know how far we can push readers.

What is divine? It is simply that which man has not been able to understand. Once you do, it loses its divinity.