When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease until the job is done. It's pretty simple really. I just dive in and start digging. Yes, I'm fortunate to know the in's and out's of a true studio-level marketing campaign. But really, anyone who is diligent and well-researched can pull it off too. Its easier for me, but it doesn't make it impossible for others.
Ava DuVernayWe've had these bursts of cool years here or there but that's not change. That's a trend. You only hope that this could be the beginning of true change.
Ava DuVernayThe fact that we have people who have headed up oil corporations now assigned to places in cabinet.
Ava DuVernayWe're living based on laws and ideas that we, as a society, embraced back in the days of slavery.
Ava DuVernay