Man has been called a rational being, but rationality is a matter of choice... Man has to be a man-by choice; he has to hold his life as a value-by choice; he has to learn to sustain it-by choice; he has to discover the values it requires and practice his virtues by choice. A code of values accepted by choice is a code of morality.
Ayn RandThis is pity,” he thought, and then he lifted his head in wonder. He thought that there must be something terribly wrong with a world in which this monstrous feeling is called a virtue.
Ayn RandThe plot of a movie is its motor. It is not an accident that people call pictures 'vehicles' for stars. A vehicle has to move. A plotless story is like an expensive car with a wonderful body design, luxurious seats, upholstery, headlights (production, direction, cast) - and no motor under its hood. That is why it gets nowhere.
Ayn Rand