Ugliness, squalor are breeding grounds for revolution. Beauty is conducive to tranquillity, happiness. Beautifying of homes and places of worship began with the dawn of civilization. Beautifying of workplaces is only in its infancy. Yet, since men normally spend more than half of their waking hours at work, surely it is important that adequate attention be devoted to elevating their working environment, whether office or factory, foundry or machine shop, mine or warehouse. Beautiful surroundings subtly encourage beautiful living. Drab surroundings, bad air, bad light, evoke bad reactions.

Enthusiasm is the electric current that keeps the engine of life going at top speed. Enthusiasm is the very propeller of progress.

Many of the most successful men I have known have never grown up. They have retained bubbling-over boyishness. They have relished wit, they have indulged in humor. They have not allowed ‘dignity’ to depress them into moroseness. Youthfulness of spirit is the twin brother of optimism, and optimism is the stuff of which American business success is fashioned. Resist growing up!

Honesty is the cornerstone of character. The honest man or woman seeks not merely to avoid criminal or illegal acts, but to be scrupulously fair, upright, fearless in both action and expression. Honesty pays dividends both in dollars and in peace of mind.

Judgment can be acquired only by acute observation, by actual experience in the school of life, by ceaseless alertness to learn from others, by study of the activities of men who have made notable marks, by striving to analyze the everyday play of causes and effects, by constant study of human nature.

After visiting several of America's most fashionable playgrounds, I have reached the conclusion that men who work hard enjoy life most. The men at such places can be divided into two classes, first, busy men of affairs ... and, second, rich loafers. I was impressed by the obvious enjoyment corporation heads and other important executives were deriving from their vacation activities.... The idle rich fellows, on the other hand, although indulging in exactly the same activities, palpably were bored.

Here's a pointer culled from the careers of men who have attained notable success: Don't sit in your office during the hours prospects can be seen. Do your office work before or after the hours during which possible customers can be reached. This may mean adding an hour or two quite often to your day's work; but in times like this particularly, the securing of a satisfactory amount of business through the expenditure of an extra hour or two a day is not an unreasonable price to pay.