Ugliness, squalor are breeding grounds for revolution. Beauty is conducive to tranquillity, happiness. Beautifying of homes and places of worship began with the dawn of civilization. Beautifying of workplaces is only in its infancy. Yet, since men normally spend more than half of their waking hours at work, surely it is important that adequate attention be devoted to elevating their working environment, whether office or factory, foundry or machine shop, mine or warehouse. Beautiful surroundings subtly encourage beautiful living. Drab surroundings, bad air, bad light, evoke bad reactions.

You have no idea how big the other fellow's troubles are.

Real riches are the riches possessed inside.

Judgment can be acquired only by acute observation, by actual experience in the school of life, by ceaseless alertness to learn from others, by study of the activities of men who have made notable marks, by striving to analyze the everyday play of causes and effects, by constant study of human nature.

When the worms are scarce, what does a hen do? Does she stop scratching? She does not. She scratches all the harder. A lot of businessmen have been showing less sense than a hen since orders became scarce. They have laid off salesmen; they have stopped or reduced their advertising; they have simply resigned themselves to inaction and, of course, to pessimism. If a hen knows enough to scratch all the harder when the worms are scarce, surely businessmen ... ought to have gumption enough to scratch all the harder for business.

Enthusiasm is the parent of enterprise. Search and you will find that at the base and birth of every great business organization was an enthusiast, someone consumed with earnestness of purpose, with confidence in their powers, with faith in the worthwhileness of their endeavors.

America, in the eyes of the world, typifies above all else this quality of initiative. The greatest successes are nearly all the fruit of initiative. Why do we hold in such high esteem the achievements of the Wright brothers? Because they were illustrious examples of initiative and tenacity. And ideas are born of initiative, the children of men and women of initiative. Advancement is applied initiative. Don't imitate. Initiate.