Whenever calamity howlers shake their heads and impress upon you that this, that, and the next dire catastrophe is to befall this nation or the nations of the world-such as, for example, that exhaustion of the world's oil supply will bring all transportation and machinery to a standstill through lack of lubrication, or that exhaustion of the earth's stores of coal will make life unlivable in these cold climates-just smile and reply that the worst troubles of all are those that never happen [and] that you prefer not to cross shaky bridges until you come to them.

Here's a pointer culled from the careers of men who have attained notable success: Don't sit in your office during the hours prospects can be seen. Do your office work before or after the hours during which possible customers can be reached. This may mean adding an hour or two quite often to your day's work; but in times like this particularly, the securing of a satisfactory amount of business through the expenditure of an extra hour or two a day is not an unreasonable price to pay.

Genius is often a short way of spelling hard work. Poverty, obscurity, struggle and ambition formed the foundation for many careers of transcendent achievement. Few marks are made in the world's history by eight-hour-day men.... Sir Joshua Reynolds had but one maxim for success: Work, work, work. Is not rigid and continuous training necessary for the making of strong athletes? Hard work is not fatal to real success. Vouloir c'est pouvoir.

First make sure that what you aspire to accomplish is worth accomplishing, and then throw your whole vitality into it. What's worth doing is worth doing well. And to do anything well, wheter it be typing a letter or drawing up an agreement involving millions, we must give not only our hands to the doing of it, but our brains, our enthusiasm, the best - all that is in us. The task to which you dedicate yourself can never become a drudgery.

A willing, cheerful worker, with his heart in his job, will turn out more work and more satisfactory work in 44 hours than an unwilling worker, dissatisfied with his conditions, will turn out in 54 hours. It is good business, therefore, for every employer to go as far as he possibly can in reaching a schedule agreeable to his people.

There are two brands of discontent: the brand that merely fosters greed and snarling and back-biting, and the brand that inspires greater and greater effort to reach the desired goal. Which is your brand?

When the worms are scarce, what does a hen do? Does she stop scratching? She does not. She scratches all the harder. A lot of businessmen have been showing less sense than a hen since orders became scarce. They have laid off salesmen; they have stopped or reduced their advertising; they have simply resigned themselves to inaction and, of course, to pessimism. If a hen knows enough to scratch all the harder when the worms are scarce, surely businessmen ... ought to have gumption enough to scratch all the harder for business.