I will be dead in a few months. But it hasn't given me the slightest anxiety or worry. I always knew I was going to die.
B. F. SkinnerThe simulated approval and affection with which parents and teachers are often urged to solve behavior problems are counterfeit. So are flattery, backslap-ping, and many other ways of "winning friends.
B. F. SkinnerA person who has been punished is not thereby simply less inclined to behave in a given way; at best, he learns how to avoid punishment.
B. F. Skinner