Consumer sales depend on the habits and behaviors of consumers, and those who manipulate consumer markets cannot but address behavior and attitude. That is presumably the object of the multibillion-dollar global advertising industry. Tea drinkers are improbable prospects for Coke sales.

I divide the world into learners and non-learners.

Civility is a work of the imagination, for it is through the imagination that we render others sufficiently like ourselves for them to become subjects of tolerance and respect, if not always affection.

Where once the student was taught that the unexamined life was not worth living, he is now taught that the profitably lived life is not worth examining.

9/11 was a signal that we were living in a new world - a world of interdependence, a world in which people could attack the United States not from the outside, but from the inside. It was a sign that the United States, the most powerful country in the world, could watch the cathedral of capitalism at the Trade Center and the heart of its defense at the Pentagon be struck internally, not really across borders, so that borders don't matter anymore.

Consumer sales depend on the habits and behaviors of consumers, and those who manipulate consumer markets cannot but address behavior and attitude. That is presumably the object of the multibillion-dollar global advertising industry. Tea drinkers are improbable prospects for Coke sales.

McWorld is a product of popular culture driven by expansionist commerce. Its template is American, its form style. Its goods are as much images as matériel, an aesthetic as well as a product line. It is about culture as commodity, apparel as ideology. Its symbols are Harley-Davidson motorcycles and Cadillac motorcars hoisted from the roadways, where they once represented a mode of transportation, to the marquees of global market cafés like Harley-Davidson's and the Hard Rock where they become icons of lifestyle.