The suburban housewife - she was the dream image of the young American women and the envy, it was said, of women all over the world. The American housewife - freed by science and labor-saving appliances from the drudgery, the dangers of childbirth, and the illnesses of her grandmother had found true feminine fulfillment.
Betty FriedanThere's increasing consciousness that a "command and control" style of management which one associates with a male model isn't necessarily what works anymore, especially with small to medium sized companies. There's increasing evidence that a more flexible management style, where responsibility is distributed up and down the line, is what works best. And that kind of management style is one that will allow individual workers more flexibility - men and women.
Betty FriedanWe broke through the feminine mystique and women who were wives, mothers and housewives began to find themselves as people. That didn't mean they stopped, or had to stop, being mothers, wives or even liking their homes.
Betty Friedan