Think of business as a good game. Lots of competition and a minimum of rules. You keep score with money.

Microsoft has had clear competitors in the past. It's a good thing we have museums to document that.

Now everyone takes it for granted that you can look up movie reviews, track locations, and order stuff online. I wish there was a way we could take it away from people for a day so they could remember what it was like without it.

In the US in the 1900's 60 % of people were employed on the farms. Today it's less than 1%. If you told people back then that this would happen they wouldn't have believed it. If you told them we would have therapy, massages and spas that played important parts in our lives they would've have believed us.

Embrace bad news to learn where you need the most improvement.

I don't think culture is something you can describe.

Like a human being, a company has to have an internal communication mechanism, a "nervous system", to coordinate its actions.