With tons of chaotic supply on the internet, you're going to have people who become very good at being curators or stylists. It's the same sort of people that I used to go to record shops for - I knew if certain people recommended something, it would be good. There's always going to be those people. It just depends on what they're called: curators or radio jockeys or bloggers.
BjorkWhat we are saying is, we've got three aluminum factories, let's work with that, we cannot change that. Why not have the Icelandic people who are educated in high-tech and work already in those factories in the higher paid jobs, why not let them build little companies who are totally Icelandic with the knowledge they have? Then they get the money and it stays in the country. Then we can support the biotech companies and the food companies and all these clusters. I think that if you want to be an environmentalist in Iceland, these are the things you've got to be putting your energy into.
BjorkThere's definitely, definitely, definitely, no logic to human behaviour . . . There's no map And a compass Wouldn't help at all
BjorkThere have been so many articles written in the papers that want to just eliminate the environmental values business and just build aluminum factories now. But there have been an equal amount of articles of people saying listen, you just went on a money binge, are you gonna go on another binge now?
Bjork