The Marshall guitar amplifier doesn't just get louder when you turn it up. It distorts the sound to produce a whole range of new harmonics, effectively turning a plucked string instrument into a bowed one. A responsible designer might try to overcome this limitation - probably the engineers at Marshall tried, too. But that sound became the sound of, among others, Jimi Hendrix. That sound is called electric guitar.
Brian EnoAttention is what creates value. Artworks are made as well by how people interact with them - and therefore by what quality of interaction they can inspire.
Brian EnoA big ego isn't necessarily a bad thing. A big ego means that you have some confidence in your abilities, really, and that you're prepared to take the risk of trying them out.
Brian Eno