The horse is so honest.... they live in the moment. And what they do, whether they need to protect themselves or whether they need to accept you really is directly relative to how you make them feel.

There have been so many times over the years where people have said "Man, I thought I was just coming to this deal to get a little handier with my horse" and I'll say "Well, in the beginning, I thought that's all you were coming for too. But it turns out it's about something else."

If the human isn’t responsible for their role in the horse human relationship, horses just don’t get along very well. So that’s why I say it’s all about the human meeting the bill to fit the horse in any given situation. But don’t expect the horse to always fit the human.

You can accomplish amazing things with this if you have a passion and you work hard - I just think it’s a cop out to say 'I wasn’t born with this, so it’s OK if I fail'. You can make up the difference with hard work and devotion.

You want your kids to feel happy and good about themselves. The rest they'll work out on their own. You never know what your kids will be drawn to.

You allow a horse to make mistakes, the horse will learn from mistakes no different than the human. But you can't get him to where he dreads making mistakes for fear of what's going to happen after he does.

Don't be a victim. Be busy with your horse so you stay out of trouble - otherwise, trouble will come and find you”, Brannaman would say. “Be assertive but don't be aggressive, if you are aggressive you'll make the horse flighty. The horse needs perimeters like anyone else. Give them guidance, support, rules. The same rules. Don't change the game. Don't let them have excuses just cause of their past. And love them.