People just jump right to, 'We're going to create this really cool thing and put it out there and people are going to magically find it.' You have to market your marketing.
C.C. ChapmanDon't be constantly selling and shilling. Figure out how you can help others, tell them stories, and share openly everything you know so that people will recognize you as someone that they can trust, who won't turn them off by constantly trying to sell them something.
C.C. Chapman