Mass demand has been created almost entirely through the development of advertising.
Calvin CoolidgeI favor the policy of economy, not because I wish to save money, but because I wish to save people. The men and women of this country who toil are the ones who bear the cost of the Government. Every dollar that we carelessly waste means that their life will be so much the more meager. Every dollar that we save means that their life will be so much the more abundant. Economy is idealism in its most practical form.
Calvin CoolidgeWe want wealth, but there are many other things we want very much more. Among them are peace, honor, charity, and idealism.
Calvin CoolidgeUnder our institutions each individual is born to sovereignty. Whatever he may adopt as a means of livelihood, his real business is serving his country. He cannot hold himself above his fellow men. The greatest place of command is really the place of obedience, and the greatest place of honor is really the place of service.
Calvin Coolidge