Where love stops, power begins, and violence, and terror

All the most powerful ideas in history go back to archetypes.

There can be no transforming of darkness into light and of apathy into movement without emotion.

That which we do not confront in ourselves we will meet as fate.

Man's unconscious... contains all the patterns of life and behaviour inherited from his ancestors, so that every human child, prior to consciousness, is possessed of a potential system of adapted psychic functioning.

The more one sees of human fate and the more one examines its secret springs of action, the more one is impressed by the strength of unconscious motives and by the limitations of free choice

The unconscious is not just evil by nature, it is also the source of the highest good: not only dark but also light, not only bestial, semihuman, and demonic but superhuman, spiritual, and, in the classical sense of the word, "divine."