Feminism doesn't need re-branding. It names a problem and it is an uncomfortable truth for many

Women are often only in the media to be victimised or objectified

Our society and institutions are built to push men and women into different roles. We need to change that.

The fact that women are the primary care-givers is a problem for women and men

Feminism doesn't need re-branding. It names a problem and it is an uncomfortable truth for many

Only when the problem is gone will we get rid of the word 'feminism'. But I doubt that will happen in my lifetime