If you look at any leaf on any tree branch, it's similar to but not exactly a repetition of the previous branch. So the new science of complexity or showing how an architecture can be produced just as quickly, cheaply and efficiently by using computer production methods to get the slight variation, the self-similarity.
Charles JencksA placebo is a phony cure that works. This is very hard for the medical profession to get their teeth around because they hate placebos, but scientifically, placebos work in about 30% of cases that are psychogenic diseases.
Charles JencksPick up a sunflower and count the florets running into its centre, or count the spiral scales of a pine cone or a pineapple, running from its bottom up its sides to the top, and you will find an extraordinary truth: recurring numbers, ratios and proportions.
Charles JencksIf you look at Gothic detailing right down to the bottom of a column or the capital of a column, it's a small version of the whole building; that's why, like dating the backbones of a dinosaur, a good historian can look at a detail of a Gothic building and tell you exactly what the rest of the building was, and infer the whole from the parts.
Charles Jencks