I like what Barcelona is doing. This city almost perfectly combines its natural advantages with cultural attractions, IT parks and first-rate educational opportunities. The same applies for Dublin, which manages to achieve a blend of complexity, tolerance and artistry and makes a point of not devoting every part of the city to the tourism industry. Sometimes creativity also means forgoing short-term profits and simply saying no.

City needs creativity to retain the high performers who have lived there for years as well as to attract new, interesting residents.

As industries migrate toward the Far East, the future of many Western cities will no longer lie in manufacturing products but ideas and patents. Young, mobile elites can choose where they want to live, and they can easily move, which means that cities are involved in a heated competition for the best people. Only the most attractive cities can benefit from this development.

The Germans are often too bureaucratic, too fixated on rules and not risk-oriented enough. And some of their officials have the feeling that they need to make everything in the cityscape look nice and pretty as quickly as possible. That was particularly apparent in the former East Germany after reunification. Then cities sometimes get a bit too neat and tidy.

As far as population size goes, big is no longer important, and it can even be a drawback. In fact, the future belongs more to second-tier cities. Any place can become a world-class center today by finding an area in which it outperforms others, by thinking for the long term, by expanding its competitive abilities and by operating globally.

Another thing I like about German cities - and it's an advantage which they haven't sufficiently exploited yet - is that they are pioneers when it comes to environmental technologies. And green solutions are becoming more and more important.

All cities have one key resource: the special abilities of the people who live in them. You just have to find out what they are. In the Australian city of Adelaide, for example, which is overshadowed by Sydney and Melbourne, I discovered a number of experts in the penal system. I advised them to work with these special skills.