For a long time, the film business was a single-digit business on investment return. Now, because of home video, it's a low double-digit business, and the studios want to make sure it doesn't go back into the single-digit business.
Charles RovenThere is an expectation with a superhero film that there is spectacle and action but there also has to be heart. Striking that balance is really important.
Charles RovenI was also an Action Comic fan when I was a young kid and those comic books affected me and Superman is - he's the one. He's the first one. He's the one. He's the one everybody is always compared to.
Charles RovenThe story of Kal-El is actually a great story about adoption. He is an alien who has embraced his human side. As much as he loves and honours his heritage, and he needed to know where he came from and discover who he was, he has to decide who he is going to be.
Charles RovenI came from advertising. For me it's about protecting the director's vision. That's always the goal. There's keeping things on budget and on time and dealing with selling the movie so that to me is a focus. But also it's about serving the script. We are genre filmmakers, those are the films we love to make, so my perspective is a little different.
Charles Roven