Since those donโt hit financial reports, the opportunities you had but didnโt accept, most people donโt bother thinking about them very much. At least that is a mistake we donโt make. We rub our own noses in our mistakes in blowing opportunities, as we just did.
Charlie MungerWrigley is a great business, but that doesn't solve the problem. Buying great businesses at advantageous prices is very tough.
Charlie MungerFinding a single investment that will return 20% per year for 40 years tends to happen only in dreamland. In the real world, you uncover an opportunity, and then you compare other opportunities with that. And you only invest in the most attractive opportunities. That's your opportunity cost. That's what you learn in freshman economics. The game hasn't changed at all. That's why Modern Portfolio Theory is so asinine.
Charlie Munger