The safest way to get what you want is to deserve what you want.

To the man with only a hammer, every problem looks like a nail.

...by regularly reading business newspaper and magazines I am exposed to an enormous amount of material at the micro level.. I find that what I see going on there pretty much informs me about what's happening at the macro level.

The safest way to get what you want is to deserve what you want.

You want to deliver to the world what you would buy if you were on the other end.

A lot of success in life and business comes from knowing what you want to avoid: early death, a bad marriage, etc.

How should the best parts of psychology and economics interrelate in an enlightened economist's mind?... I think that these behavioral economics...or economists are probably the ones that are bending them in the correct direction. I don't think it's going to be that hard to bend economics a little to accommodate what's right in psychology.