Scent is the only sense that bypasses the conscious hypothalamus filter of the brain. It triggers an instant, uncontrollable reaction. I am also a big believer in the power of transformation, and I believe in giving women the tools to become the most beautiful, powerful, and confident versions of themselves. I always say look good, feel good, and smell good!

While at first it seemed like a depressing realization, I soon realized that makeup is powerful - it's every woman's secret weapon.

I once walked into a party, and I had just sprayed myself with an aura of my secret scent. I walked through to greet my friends, and as I walked, the breeze must have lifted my scent into the air. A man who had been looking quite morose at the bar, suddenly started to make his way towards me exclaiming, "What is that scent?" He was literally mesmerized!

What really drives me is sharing the power of makeup with every woman.

You can ignite the senses and directly alter their state of mind and body through this scent, sparking a subliminal key to attraction.

The dreamy look is all about hypnotizing beauty that stops men in their tracks. The connection between the scent and the look is that are both the key to attraction - your whole frequency changes when you wear this look. You radiate and captivate endlessly.

I was shocked to find out that only 50 percent of women do not engage with makeup and the reasons are: They don't know how to use it, they don't know what suits them, they don't have the time.