We found the time and we put in the effort because being a label that different women can wear is really important to us.

You can wear whatever, be whatever, do whatever you want.

When Gwyneth Paltrow wore a dress of ours, that was probably our number one best seller besides when the lovely Mrs. [Michelle] Obama wore our dress.

We found the time and we put in the effort because being a label that different women can wear is really important to us.

The bows, the polka dots, the color, the playfulness - you don't have to over do it. You just have to be able to style it in the right way.

The gays like 'Project Runway' because it's a fashion, and the gays are into fashion and into design. It's a creative industry, and most of the gays are pretty creative, in general. That's just like the culture. We're not all into politics necessarily. We're more into the creative environment. I also think Heidi is a big draw. The boys love Heidi and think she's so fabulous. I just think it's a glitzy, fun show, and there are also always lots of gay boys on it, and, you know, that's fun.

You've got to look at the timing. But Mrs. Michelle Obama. Gwyneth Paltrow. Zendaya. Those are women who inspire other women's style for sure.