Because it equates tradition with prejudice, the left finds itself increasingly unable to converse with ordinary people in their common language.

Even the reporting of news has to be understood not as propaganda for any particular ideology, liberal or conservative, but as propaganda for commodities — for the replacement of things by commodities, use values by exchange values, and events by images.

Most of these alternative arrangements, so-called, arise out of the ruins of marriages, not as an improvement of old fashioned marriage.

Progressive rhetoric has the effect of concealing social crisis and moral breakdown by presenting them as the birth pangs of a new order.

The left has come to regard common sense - the traditional wisdom and folkways of the community - as an obstacle to progress and enlightenment.

Knowledge is what we get when an observer, preferably a scientifically trained observer, provides us with a copy of reality that we can all recognize.

Relentless improvement of the product and upgrading of consumer tastes are the heart of mass merchandising.