McDonald's offers a king's ransom to any hip-hop artist who is able to put Big Mac into a song. MTV - and more to the point, Viacom - is succeeding in extending a teenage life to twenty-nine or even thirty-one years old. It is about extending this market and removing any intelligent substance in the music.
Chuck DIt ain't this big I, little You. Music is to be shared. Music is not a hustle. [Hip hop's become] cultural stripmining [by the major labels]. Some people get into this music to make a killing but music is a way to make a living.
Chuck DMost artists are always fighting for their fame. They have that fear, like the saying goes, "out of sight, out of mind." They need to keep themselves out there. I have never had that fear. If I have any fear, it's not doing enough to reach people.
Chuck DCorporations have steered the industry into what it wants, and a lot of times they will make artists record what it wants or to make songs talk to who they want to talk to. But sometimes the heart and the head have to be able to talk and deal with a situation that's evident.
Chuck D