Design means being good, not just looking good.
Remember the music is not in the piano.
Very often, people confuse simple with simplistic. The nuance is lost on most.
Design, in its broadest sense, is the enabler of the digital era.
People adopt ideas when social, personal and financial trends intersect-a confluence that may seem random but usually happens 'by design.
Design, in its broadest sense, is the enabler of the digital era - it's a process that creates order out of chaos, that renders technology usable to -business. Design means being good, not just looking good.