I'm the one driving the strategy and I'm an artist. What I've convinced the company to do is to just be totally open about exactly how everything works.
D.A. WallachI'm not a super prolific creator, I don't make stuff everyday, and I don't have a soundtrack constantly playing in my head. I think I had years and years of pent-up aesthetic ideas that I wanted to express.
D.A. WallachIf you don't have an idea, you can defer to someone else. It's like having a baby with someone - it's not a clone of you, but it's partly you.
D.A. Wallach