Most clients expect experience design to be a discrete activity, solving all their problems with a single functional specification or a single research study. It must be an ongoing effort, a process of continually learning about users, responding to their behaviors, and evolving the product or service.

Open your minds, my friends. We all fear what we do not understand.

Robert wondered if any of Harvard's revered Egyptologists had ever knocked on the door of a pyramid and expected an answer.

Wide acceptance of an idea is not proof of its validity.

…In the end we are all just searching for truth, that which is greater than ourselves.

One does not need to have cancer to analyze its symptoms.

Remember tonight...for it's the beginning of forever. - Dante Alighieri