As much as I love acting and I hope to be doing it for a long time, it almost feels more natural for me to be a producer. I came into all of this because I'm a fan of movies and I wanted to find any way I could to be a part of it all. I happened to take the acting route but it could have been a million different ways in. Now that I'm producing it's just really fun for me to work with people that I really admire and put people together who I think will work well together. Just having a little more control.

I think that I probably break on set more than I make other people break. I've realized recently that, in my everyday social life, I'm a very easygoing person, but when it comes to work, I'm pretty type - A. I'm very focused and I take it maybe too seriously sometimes. So, when I'm on set, even when there are really funny people that I'm in the scenes with, I'm generally good at not breaking too often.

With these Funny or Die videos, I do everything for them. I write them, act in them, and co-direct them with my buddy Brian McGinn, who I grew up with. We also edit them together. We're working on a small scale of Internet videos, but we're slowly trying to make them become a bigger thing.

In terms of the production company, my brother and I are very drawn toward projects that do feel slightly outside the box. And at the same time are accessible enough that they could draw a slightly wider audience.

I don't just wanna be James Franco's little brother.

I'm a small shifty kind of guy.

I'm a tough critic on myself.