When youโre taking the country through difficult times and difficult decisions youโve got to take the country with you. That means permanently trying to make the argument that what youโre doing is fair and seen to be fair.
David CameronI've always said, not giving too much away, I'm a believer in having all your stars on the pitch.
David CameronWe are a great country, and whatever choice we make we will still be great. But I believe the choice is between being an even greater Britain inside a reformed EU or a great leap into the unknown.
David Cameron